| What Have You Done To Market Your Business Today? |
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What have you done to market your business today? It is a pretty simple question. Yet for some reason many business people have no answer when they are asked. Or one answer I hear pretty often is “well I did some marketing yesterday, but today I had to work on other stuff.” Okay…. I understand that the “real work” has to get done too. But what about tomorrow? If you do not market today, will you need to work tomorrow? Will you have any new customers to work with? If you want a steady stream of new customers you need a steady stream of marketing. In fact if you want a steady stream of repeat business from your current customers, you need a steady stream of followup (commonly referred to as…..wait for it…..marketing.) I know what you are thinking… Cause I hear this one everyday too… “But I don’t have time to market EVERYDAY!” I am hear to tell you, yes you do. General daily marketing doesn’t have to be hard or time consuming. There are things you can do each day to market your business. Things to get your name out to the world. Things to show your current and potential customers that YOU are the authority and the one to go to when they are ready to buy. When you first start doing some of these things they may take you a bit, but as you become more comfortable you will get faster at them. Then before you know it you will be able to do them in under an hour a day. (Not all of them each day in one hour, but one of them each day in under an hour
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